Diamond Thoughts

INTERESTING STORY OF A BICYCLE FROM THAT TIME. The Huffy Radio Bike produced in 1955-56. Its name reveals its main attraction: a bicycle with an AM radio receiver and antenna built into its frame. Of course, an unforgettable aesthetic. With a price of 99.5 dollars at the time (about 900 dollars today), the Radio Bike saw the light in 1955, like Steve Jobs, Bill Gates or fiber optics, in a context where social optimism of growing hedonism is embraced, the nascent peripheral urbanizations and fear.

They were also times of high birth rates in the USA: between 1945 and 1965, some 30 million Americans were born, the babyboomer generation. An ideal niche for advertisers… Why not a bike with a radio? “The gift that any child wants to have,” proclaimed an advertising campaign for Christmas that year. “Although today it is easy to find old images or advertisements for this bike on the Internet and there are forums focused on it, they were never very popular,” Greg Farmer, the lucky owner of an authentic Radio Bike, tells Ciclosfera. Downloaded on the networks..